Friday, February 28, 2014
Thursday, February 27, 2014
Bad Movie Poster
This is a movie poster I saw in the mall for Rio 2. First of all, I had to look closely to be able to tell that that is actually a number '2'. Second, the context of what the birds are doing means nothing to those of us who haven't seen the movie, which is essentially everyone. And for a movie about tropical birds, this poster lacks the bright, vivid colors that people associate with the Rio movies. Bland, dull, and uninteresting.
Friday, February 14, 2014
Tuesday, February 11, 2014
Project 1: Product Descriptions
Functional
Shower Tub
Want the luxuriousness and warmth of a bath but only have time for a shower? The Shower Tub is the answer! While it may use excessive amounts of water, you also must demonstrate your agility and strength to just get inside! A ladder or stepstool will help you ease yourself into a nice warm bath. But remember, you can't take too long or you will overflow your bathroom, drown, or, both!
Roof Car Seat
For the new parents who don't want to cramp their style just because they are now responsible for another human life. Why trade in that two seater sports car for a sedan or worse, a minivan, when you can just strap junior to the roof? Featuring LATCH safety straps to securely attach to a roof rack or with the included car clips, this seat also has the option to add a plexiglass shield to protect your baby's sensitive eyes and skin from the impact of bugs, rocks, rain, and other debris that can maim and kill at 70 mph.
Traffic Invaders!
Makes getting stuck in traffic fun! Heads up display projects the video game onto the traffic in front of you. The controller snaps onto the steering wheel, using the original style of the Space Invaders arcade game. Car must be in neutral to be able to both turn the steering wheel to control the direction you are shooting and prevent you from accidentally plowing into the car in front of you.
Non-Functional
Roof Car Seat
For the new parents who don't want to cramp their style just because they are now responsible for another human life. Why trade in that two seater sports car for a sedan or worse, a minivan, when you can just strap junior to the roof? Featuring LATCH safety straps to securely attach to a roof rack or with the included car clips, this seat also has the option to add a plexiglass shield to protect your baby's sensitive eyes and skin from the impact of bugs, rocks, rain, and other debris that can maim and kill at 70 mph.
Friday, February 7, 2014
Monday, February 3, 2014
How to...
...Ruin a Great Design
This article makes some interesting points. The enlarged "D" in the biking sign is distracting and unnecessary, two qualities you do not want to see on a traffic sign. It is also interesting that the original designers of the signs in London seem to have known what they were doing and the article's author approves of the job that they did. It is the subsequent designers who messed up.
However the criticism of UPS's new logo seems pretty harsh. The previous logo looked dated, and even the package with the strings holding it closed is obsolete. The fact the new logo is in color is more in line with UPS's branding (What can brown do for you?) and matches the UPS logo that existed previous to the black and white 'present' one. It may be more generic, but for a company that is global, corporate, and trying to expand, appealing to the most people makes sense. If Rawsthorn finds that depressing, she probably has more of an issue with globalization than just logos. The same thing goes for the Citroen logo. It isn't necessarily bad, it is different, which Rawsthorn takes issue with it. The association for her, personally, is ruined, so the design is bad. Not the best logic.
You can't resist change for the sake of nostalgia, nor can you be surprised when McDonald's gets an iconic chair to be part of their image. Nor should Fritz Hansen be annoyed when McD's decides to buy a cheaper version of their chair. It's MCDONALD'S. That's like giving an alligator a kitten and getting mad when it gets eaten.
This article makes some interesting points. The enlarged "D" in the biking sign is distracting and unnecessary, two qualities you do not want to see on a traffic sign. It is also interesting that the original designers of the signs in London seem to have known what they were doing and the article's author approves of the job that they did. It is the subsequent designers who messed up.
However the criticism of UPS's new logo seems pretty harsh. The previous logo looked dated, and even the package with the strings holding it closed is obsolete. The fact the new logo is in color is more in line with UPS's branding (What can brown do for you?) and matches the UPS logo that existed previous to the black and white 'present' one. It may be more generic, but for a company that is global, corporate, and trying to expand, appealing to the most people makes sense. If Rawsthorn finds that depressing, she probably has more of an issue with globalization than just logos. The same thing goes for the Citroen logo. It isn't necessarily bad, it is different, which Rawsthorn takes issue with it. The association for her, personally, is ruined, so the design is bad. Not the best logic.
You can't resist change for the sake of nostalgia, nor can you be surprised when McDonald's gets an iconic chair to be part of their image. Nor should Fritz Hansen be annoyed when McD's decides to buy a cheaper version of their chair. It's MCDONALD'S. That's like giving an alligator a kitten and getting mad when it gets eaten.
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